{"id":422,"date":"2006-07-13T14:37:48","date_gmt":"2006-07-13T22:37:48","guid":{"rendered":"http:\/\/lianza.org\/blog\/?p=422"},"modified":"2006-07-13T14:37:48","modified_gmt":"2006-07-13T22:37:48","slug":"interesting-article-on-choice","status":"publish","type":"post","link":"https:\/\/lianza.org\/blog\/2006\/07\/13\/interesting-article-on-choice\/","title":{"rendered":"Interesting Article on Choice"},"content":{"rendered":"<p>(linked from <a href=\"http:\/\/37signals.com\/svn\/archives2\/outsourcing_choice.php\">Signals vs. Noise<\/a>).  <a href=\"http:\/\/www.newyorker.com\/critics\/books\/?040301crbo_books\">This article<\/a> is a pretty interesting overview of some studies of how people behave in the face of multiple choices.<\/p>\n<blockquote><p>For one thing, choice can be \u00e2\u20ac\u0153de-motivating.\u00e2\u20ac\u009d In a study conducted several years ago, shoppers who were offered free samples of six different jams were more likely to buy one than shoppers who were offered free samples of twenty-four. This result seems irrational\u00e2\u20ac\u201dsurely you\u00e2\u20ac\u2122re more apt to find something you like from a range four times as large\u00e2\u20ac\u201dbut it can be replicated in a variety of contexts.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>(linked from Signals vs. Noise). This article is a pretty interesting overview of some studies of how people behave in the face of multiple choices. For one thing, choice can be \u00e2\u20ac\u0153de-motivating.\u00e2\u20ac\u009d In a study conducted several years ago, shoppers who were offered free samples of six different jams were more likely to buy one [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[5],"tags":[],"class_list":["post-422","post","type-post","status-publish","format-standard","hentry","category-interesting"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5TCqO-6O","jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/lianza.org\/blog\/wp-json\/wp\/v2\/posts\/422","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lianza.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lianza.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lianza.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lianza.org\/blog\/wp-json\/wp\/v2\/comments?post=422"}],"version-history":[{"count":0,"href":"https:\/\/lianza.org\/blog\/wp-json\/wp\/v2\/posts\/422\/revisions"}],"wp:attachment":[{"href":"https:\/\/lianza.org\/blog\/wp-json\/wp\/v2\/media?parent=422"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lianza.org\/blog\/wp-json\/wp\/v2\/categories?post=422"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lianza.org\/blog\/wp-json\/wp\/v2\/tags?post=422"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}