Quite an Upsell

Agressive Upsell
Typically when you shop at Amazon, they’ll offer you a suggestion of something to buy in addition to what you’re currently buying – sometimes they’ll even give you a discount on the combination. Say you’re looking at a Pearl Jam CD, they might suggest you buy it with another Pearl Jam CD and give you a dollar off the combination.

Well, today I was browsing for a bluetooth mouse. This was one of the less expensive ones – coming in around $45. What does Amazon suggest you buy in addition to it? How about a $600 iPaq! That’s definitely a sweet combo it’s tough to refuse… I’m sure you’ll catch a lot of people with that impulse buy. I just wanted a mouse for my laptop, but then realized, why not spend $600 for a handheld PC too!